Duracell Microsites

Accidental ingestions of lithium coin batteries are on risk. So we create this landing page to show that Duracell is deeply committed to producing the safest coin batteries possibles.

Client

Vero Labs Inc.

Duration

6 months

Date

Aug 8, 2024

Duracell Microsites

Accidental ingestions of lithium coin batteries are on risk. So we create this landing page to show that Duracell is deeply committed to producing the safest coin batteries possibles.

Client

Vero Labs Inc.

Duration

6 months

Date

Aug 8, 2024

“With Duracell, our goal was simple: make the brand’s reliability and power feel tangible online. The landing page wasn’t just a destination—it was a branded experience designed to convert attention into trust. Clean, bold, and built for performance—just like the product.”

Sebastián González

Partner & CSO

“With Duracell, our goal was simple: make the brand’s reliability and power feel tangible online. The landing page wasn’t just a destination—it was a branded experience designed to convert attention into trust. Clean, bold, and built for performance—just like the product.”

Sebastián González

Partner & CSO

This project reinforced the importance of building user-centered features that offer value beyond aesthetics, especially in social networking. The app’s launch exceeded initial user growth targets, and the client received positive feedback on the app’s intuitive design and ad-free experience.

This project reinforced the importance of building user-centered features that offer value beyond aesthetics, especially in social networking. The app’s launch exceeded initial user growth targets, and the client received positive feedback on the app’s intuitive design and ad-free experience.

Creative сhallenges

One of the key creative challenges in developing this Duracell landing page was striking the right balance between utility and brand storytelling. We had to design a tool that users could trust for accurate battery information, while ensuring the visual and emotional experience still reflected Duracell’s core values—safety, reliability, and care.

Creating a seamless flow from functional search to impactful messaging, all within a clean and branded interface, demanded both precision and empathy.

Creative сhallenges

One of the key creative challenges in developing this Duracell landing page was striking the right balance between utility and brand storytelling. We had to design a tool that users could trust for accurate battery information, while ensuring the visual and emotional experience still reflected Duracell’s core values—safety, reliability, and care.

Creating a seamless flow from functional search to impactful messaging, all within a clean and branded interface, demanded both precision and empathy.

User experience focus

The UX north star for this project was clarity and confidence. We didn’t just build a landing—we built a journey that guides users with ease, giving them exactly what they need without friction. Every interaction was designed to feel intuitive, fast, and intentional—so users don’t just find what they’re looking for, they feel good doing it.

User experience focus

The UX north star for this project was clarity and confidence. We didn’t just build a landing—we built a journey that guides users with ease, giving them exactly what they need without friction. Every interaction was designed to feel intuitive, fast, and intentional—so users don’t just find what they’re looking for, they feel good doing it.

Let’s bring your vision to life

Hola, Mario here! Thanks for exploring our website, any questions? Let me your info here and me and my team will reach out to you as soon as possible. We're happy to help!

Profile portrait of a man in a white shirt against a light background

Mario Zuluaga

Founder & VP of New Business

Extreme close-up black and white photograph of a human eye

Contact us

Let’s bring your vision to life

Hola, Mario here! Thanks for exploring our website, any questions? Let me your info here and me and my team will reach out to you as soon as possible. We're happy to help!

Profile portrait of a man in a white shirt against a light background

Mario Zuluaga

Founder & VP of New Business

Extreme close-up black and white photograph of a human eye

Contact us

Let’s bring your vision to life

Hola, Mario here! Thanks for exploring our website, any questions? Let me your info here and me and my team will reach out to you as soon as possible. We're happy to help!

Profile portrait of a man in a white shirt against a light background

Mario Zuluaga

Founder & VP of New Business

Extreme close-up black and white photograph of a human eye

Contact us