"This rebrand was about honoring that legacy while building a brand that’s bold, relevant, and ready for what’s next".
Mario Zuluaga
Partner & VP of New Business
"This rebrand was about honoring that legacy while building a brand that’s bold, relevant, and ready for what’s next".
Mario Zuluaga
Partner & VP of New Business
The GHCC logo was reimagined to reflect both heritage and forward momentum. Its clean lines and bold typography balance tradition with modernity, while the interconnected shapes symbolize unity, growth, and the diverse voices within the community. It’s more than a logo—it’s a visual anchor for GHCC’s next chapter.
The GHCC logo was reimagined to reflect both heritage and forward momentum. Its clean lines and bold typography balance tradition with modernity, while the interconnected shapes symbolize unity, growth, and the diverse voices within the community. It’s more than a logo—it’s a visual anchor for GHCC’s next chapter.
Creative сhallenges
The creative challenge was striking the right balance between honoring GHCC’s legacy and signaling a bold new direction. We needed a logo that felt rooted yet progressive—one that could resonate with long-time members while attracting a new generation of leaders. The result was a timeless mark that carries history forward without staying stuck in the past.
In the end, the logo became more than a design—it became a symbol of GHCC’s evolution, capturing where they’ve been and where they’re headed next.
Creative сhallenges
The creative challenge was striking the right balance between honoring GHCC’s legacy and signaling a bold new direction. We needed a logo that felt rooted yet progressive—one that could resonate with long-time members while attracting a new generation of leaders. The result was a timeless mark that carries history forward without staying stuck in the past.
In the end, the logo became more than a design—it became a symbol of GHCC’s evolution, capturing where they’ve been and where they’re headed next.
User experience focus
For GHCC, the user experience was all about clarity, accessibility, and connection. We streamlined navigation, simplified content structure, and prioritized mobile responsiveness to ensure every user—whether a long-time member or first-time visitor—could easily find what they need and feel part of a thriving, modern community.
The result is a digital experience that feels intuitive, inclusive, and aligned with GHCC’s renewed identity—making every interaction purposeful and engaging.
User experience focus
For GHCC, the user experience was all about clarity, accessibility, and connection. We streamlined navigation, simplified content structure, and prioritized mobile responsiveness to ensure every user—whether a long-time member or first-time visitor—could easily find what they need and feel part of a thriving, modern community.
The result is a digital experience that feels intuitive, inclusive, and aligned with GHCC’s renewed identity—making every interaction purposeful and engaging.
Latest projects
Web design
Lead Generation
Content Creation
When is Cinco (5) de Mayo?
For Olé Mexican Foods and La Banderita, we flipped the script on Cinco de Mayo—turning a trending moment into a culturally-rich, crave-worthy content campaign. The result? 15x organic traffic, 8.5M tortillas sold, and growth nearly 2x faster than the category in just 4 weeks. When bold creative meets cultural insight, you don’t just see the impact—you taste it.
Web design
Lead Generation
Content Creation
When is Cinco (5) de Mayo?
For Olé Mexican Foods and La Banderita, we flipped the script on Cinco de Mayo—turning a trending moment into a culturally-rich, crave-worthy content campaign. The result? 15x organic traffic, 8.5M tortillas sold, and growth nearly 2x faster than the category in just 4 weeks. When bold creative meets cultural insight, you don’t just see the impact—you taste it.
Branding
Development
The True Test of Love
For Emory, we turned WhatsApp into a lifeline—launching The True Test of Love to spark real talk around gay sexuality in the Latinx community. The result? 500% more HIV tests, 1.2k infections prevented, and a 20% conversion rate. Culture-led, impact-driven—that’s the Mazdi way.
Branding
Development
The True Test of Love
For Emory, we turned WhatsApp into a lifeline—launching The True Test of Love to spark real talk around gay sexuality in the Latinx community. The result? 500% more HIV tests, 1.2k infections prevented, and a 20% conversion rate. Culture-led, impact-driven—that’s the Mazdi way.
Latest projects
Web design
Lead Generation
Content Creation
When is Cinco (5) de Mayo?
For Olé Mexican Foods and La Banderita, we flipped the script on Cinco de Mayo—turning a trending moment into a culturally-rich, crave-worthy content campaign. The result? 15x organic traffic, 8.5M tortillas sold, and growth nearly 2x faster than the category in just 4 weeks. When bold creative meets cultural insight, you don’t just see the impact—you taste it.
Branding
Development
The True Test of Love
For Emory, we turned WhatsApp into a lifeline—launching The True Test of Love to spark real talk around gay sexuality in the Latinx community. The result? 500% more HIV tests, 1.2k infections prevented, and a 20% conversion rate. Culture-led, impact-driven—that’s the Mazdi way.
